2030 Agenda: the well-being of mankind requires a responsible consumption of water



2030 Agenda
2030 Agenda

On 25 September 2015, the United Nations General Assembly met in New York for the celebration of the 70th anniversary of the UN and established the new Global Goals for Sustainable Development.
During this three-day meeting, the Assembly adopted and signed a protocol entitled “Transforming our world: the 2030 Agenda for Sustainable Development”.

This agenda is a program for the well-being of people and the planet. This is a historic event! Like never before, it is important to re- think out life-style to meet this target.

The agreement contains goals and commitments for all the countries and parties involved that will make an effort to respect and implement this program, collaborating together, with the aim of achieving the greatest possible well-being by 2030, fighting poverty, and bringing the world on the road to sustainability and resilience.

The goals, which you can find here, are 17, concerning different themes: from education to world hunger, from renewable resources to gender equality, from dignity at work to innovation for businesses and infrastructures.


“Ensuring the availability and sustainable management of water and sanitation facilities for all”. In 2018, 844 million people around the world still do not have access to drinking water and 2.3 billion do not have a basic sanitation. Besides, there is a general problem in water management. In Italy, for example, the water systems have severe deficiencies in its distribution, that causes a 40% of water waste!

There are countries where the available water is not enough to cover the overall demand, due to an unequal distribution. The ongoing climate changes will affect the accessibility, quality and quantity of water available.
A worrying statistic is that “in the last 100 years, water consumption has grown 6 times. Food provisions, health, economic growth, the ecosystem, ALL depend on water resources, which are endangered by the effects of global warming.

Water availability
Water availability

Too often the value of water is underestimated. Water resources need a sustainable management that goes beyond the current model, since it is inefficient in data analysis and infrastructure.

A conscious use of water through low-consumption taps and sanitary ware

Undertaking this collective journey, Idral takes eco-friendly choices such as joining the Water Label in 2014, the new European classification system for measuring the water consumption of taps and sanitary wares, which certifies the low consumption of Idral’s products, respecting the savings targets of the 2030 agenda.

In fact, Idral’s self-closing and electronic taps use only 6 liters per minute of water or less, and our showers only 8 liters per minute, providing comfort and avoiding unnecessary water waste.

Comparison of water consumption

These controls, through the self-closing mechanisms or even through the infrared sensors, can be acquired by everyone, both in private homes and in public and commercial spaces, replacing the old devices that often remain open due to the user’s negligence and that can waste water due to lack of maintenance, etc.

Choosing to protect the planet is a priority for everyone and in Idral we try every day to provide tools to our customers who, like us, believe in this choice. For information on low consumption products, contact us.

Manuela Capra
Sales Manager